How to translate a company name

How do we translate an institution’s name, such as a company, bank, or public institutions?

Search the institution over the net, and find how they translated their own organization name.  It is usually different from literal translation.

For example, Gemini translates 충현 새일 세계선교회 as Choonghyun Saeil World Mission Society.

But if you Google search the organization, it spells itself as: Choonghyun World Newthing Mission.

When there is no translation to be found anywhere, then you can phonetically or literally translate the name.